Rory Sabina Anindita, Lindiawati L. Krisis Reputasi dan Respon Konsumen terhadap Palestine Washing McDonald’s: Efek Perceived Value dan Word of Mouth terhadap Purchase Intention Produk McDonald’s dengan Mediasi Purchase Attitude. JMP [Internet]. 2025 Oct. 14 [cited 2025 Dec. 5];14(2):813-29. Available from: https://ejournal.up45.ac.id/index.php/maksipreneur/article/view/2071